A new law introducing minimum unit pricing on alcohol has come into effect in Ireland. Ireland’s government passed the law in 2021, which aims to minimise excessive alcohol consumption and deter binge drinking. Under the new measures, a standard bottle of wine will cost a minimum of €7.40 (approx. £6.40), and spirits containing 40% of alcohol content will cost a minimum of €20.70 (approx. £17.30).